St. Louis Ritz Hotel general manager--and bicycle commuter

Erich Steinbock, General Manager of the upscale Ritz Hotel in St. Louis, has been uncovered as an avid bicycle commuter:

What do you think is the most un-Ritz thing you do? . . .
This is actually a great question because people laugh when they see me riding my bicycle to work in my suit. You don't expect the hotel general manager to arrive at work on a bicycle.

With bicycling being the new golf, people might need to learn to expect this a lot more often . . .